„Your production crew doesn’t care about the downstream use of data – their job is to make their day. If you want to capture more data from their workflow, give them tools that capture the data you want while simplifying their jobs.“

Er hat ja so recht! Alex LoVerde – CEO von Wymsee / den Machern von SyncOnSet – erklärt auf der NAB 2016, warum clevere Metadaten-Erfassung am Set den Wert einer Produktion steigert und Prozesse optimiert.